Executive Summary: When Walmart Stops Just Selling Things In its Q1 FY2026 earnings call, Walmart revealed more than just growth in e-commerce and profits. It signaled a deeper transformation in the company’s role. This report unpacks four key dimensions of that shift: the emergence of a profitable e-commerce structure, a move from retail margins to platform fees, a strategic realignment of its supply chain under geopolitical pressure, and a redefinition of brand perception. Walmart is